Top 10 Game Trends That are Going to Stay
- September 14, 2016
- Posted by: Vivek Shah
- Category: Game Development
An augmented reality game grabbed news headlines the way no game could ever do! Each of the headlines is more revealing about how a game can make people crazy! Yes, the popularity of Pokemon Go can easily be described as a mass addiction! A game making such a phenomenal social stir is just one part of the story.
Then we have an increasing number of games being developed for the elderly and aged population. Parents are recommending games to their kids now! Game video sites are getting extremely popular for passive viewing. From a game playing to latest game development technologies to game marketing, an array of trends is reshaping the way we conceive games.
Do you want to know more about the formidable trends that will continue to shape gaming experience? Well, grab these 10 game trends that are going to stay for some time from now.
- Games, the latest social network
While playing you always want to let others know about your feats and impressive scores, right? Well, gamers have an uncanny knack for connecting other players. This tint of competitiveness adds to their enjoyment. So, games that can allow messaging and sharing are getting increasingly popular. There have been too many examples of this trend. Thus we have seen virtual game platforms like Moshi Monsters and Club Penguin are coming up. Both offer immersive gaming experience along with social sharing tools. Well, thanks to improved connectivity among gamers, chatting and sharing tools are allowing them to collaborate and compete in real time.
On the other hand, all the state of the art gaming consoles now come with inbuilt social sharing systems that allow players sharing screenshots and videos easily on their networks without needing to postpone the game they are playing. Social sharing is becoming an integral part of most games today.
- VR and AR games going to rule
As a game player you always wished for more immersion, right? Well, virtual reality games now allow you moving your game characters with physical gestures. Similarly, augmented reality games allow incorporating a real-life location into games. The results are awesomely immersive. We have Pokemon Go, the augmented reality game that allows catching Pokemon by moving around real world locations
The advanced VR headsets and 3D games with responsiveness gestures and body movements are paving the way for more immersive game experience. Even wearable tech is going play a big role in this. Smart game control sneakers are already there to allow you controlling game movements with your own footwork.
- Adults going to be the main audience
Mobile use in aged population is increasing significantly. With a device in their hands and bounty of time to pour in pastimes, they are now taking an interest in games. 48% of American adults play video games and an increasing number of people aged beyond 60 find mobile and video games as their favorite pastime activity.
So, the stereotypical thinking that video games are mainly for kids has lost its ground. Rather, it is time to see games coming up for different age groups and niche preferences. We are likely to have more games built for different age brackets.
- Passive game watching going big
How many times have you been glued to the latest game video on YouTube? I suppose, you like to catch up with the look and feel of a game first on a video platform, right? Yes, this maybe the reason passive game watching is getting so popular.
Twitch and YouTube together generated hundreds of millions of viewers of game videos. As regular watchers explain, suddenly you have a game to watch passively and enjoy it as much as playing the game. To tap the potential of games for passive watching suddenly several games are targeting these video platforms.
- Indie game developers taking the big scene
Game development is no longer is limited to big players with the eye-popping budget. With the market for mobile games is expanding in all directions, creative talents of indie developers are often making big success stories. Advanced feature ready game engines and animation tools being readily available allowed developers more creative scopes. High-performance tools for game marketing are making it extremely easy to reach millions in a whiz. So, indie games are no longer feeling it impossible to face the tough turf of competition and come out as the winner.
- Soft launches in different phases
Earlier, it was all about the launch and then we have soft launch besides the real launch. At present, the so-called soft launch is being carried out in different phases. Like everything, the one-size-fits-all strategy is also perceived improper for launching games. So, a launch is phased out as per regions, a combination of devices and operating systems, genre, etc. As launching is now viewed as a crucial aspect of marketing, such phased-out launch strategy is now adopted by a majority of game marketers.
- Websites selling games
Can anyone have doubt that websites are robust sales tools? Well, this is why web promotion is playing a big role in game marketing. Major games are increasingly using websites to portray their winning game experience, not just stunning graphics, and animated effects. So, just like other web-focused ventures game developers are following the same path of web traffic analysis and conversion rate optimization to drive more downloads.
- Collaborative approach to game development
It is not new and unforeseen that gamers would take a creative interest in a game. But previously such interest was of no specific material value. These days, gamers and game viewers are getting more exposure to the creative process behind their games.
Across crowdfunding platforms, the development process is being shared for collaborative inputs from the user communities and backers. What this transparency is leading to? Well, the obvious impact is about the financial security of the backers and investors when pledging a sum for a game. But the long-term impact is in the creative value addition from the perspective of the gamers.
- Parents advocating video games for children
No, we are no longer antipathetic to the gaming addiction of our kids. From the stereotype mindset that says games spread violence by legitimizing it in gaming actions and visuals, we have come a long way. As most behavioral researchers now agree that video and mobile games help tremendously in developing IQ and cognitive faculties in children, we rather see gaming in a positive light. A recent study conducted among UK families stated that 75% of parents become participants in playing a game alongside their children. Moreover, most kids below the age of 10 now choose their games as recommended by the parents.
- All devices ready for games
Well, game playing is no longer limited to game consoles. You can now play and watch most sophisticated games on your handheld device only. Then again, game playing is not restricted to your mobile devices either. The connected reality allows switching your gameplay to the smart TV or any of the device screens as and when you wish. So, with the majority of devices equipped for gameplay and game watching, an uninterrupted game play is ensured irrespective of wherever you are and the way you want to play them.